It has been well established in the world of business, marketing, and entrepreneurship that email marketing is one of the most powerful ways to grow your business. But with all the options available on the internet today, which email marketing service is the best for your small business?
Today I’m going to take a look at reasons why Cloudy.email is proving to be one of the best email marketing platforms on the market and just what it brings to the table that allows it to stand out from its competitors.
Price Point
One of the most appealing aspects of using Cloudy.email is their pricing model. Unlike all other (as far as I can tell) email marketing services, Cloudy does not utilize a subscription model. Instead, they have a pay as you go plan with no monthly costs or fees. This was a huge advantage for me when I discovered this, because I don’t send out many email newsletters. I just send out about one newsletter per month. I previously used AWeber to manage my email list, and they were charging me $69 per month.
Cloudy.email only charges you when you actually send out emails – and it’s a very affordable rate – just $1 for each 1000 emails sent. My email list has about 5000 members, so now when I send out a newsletter, it just costs me $5. Talk about a cost savings! You also get 25,000 free emails when you sign up. Cloudy even has a table on their site illustrating how much cheaper their service is than the major email marketing providers such as AWeber, MailChimp, and ConstantContact.
Update: Cloudy no longer offers a pay as you go email option, but these services do.
I know it seems there must be a catch. But so far, after two months of use, I haven’t found any. You can have unlimited contacts. There is a signup form. The reporting provided is plenty good for my purposes. Maybe if you send out email almost everyday to a much larger audience Cloudy isn’t the best option. But for me, it’s perfect.
There are actually three tiers of account you can sign up for with Cloudy.email:
- The Basic Package is free to sign up, comes with 25 free emails, has no monthly fees, unlimited contacts, and you can utilize all the other features mentioned in the article.
- The next tier account is called the Pro Package. The Pro Package has no monthly fees as well, unlimited contacts, unlimited email sends, unlimited customer support, and more. You can send up to 10 million emails monthly on the Pro Package.
- The Enterprise Package is the highest tier account available on Cloudy.email and possesses all of the benefits of the previous two packages and much more. If you are interested in the Enterprise Package and you will have to contact customer support at Cloudy.email.
Features
There’s more to Cloudy.email than just the price point that makes this email marketing service platform so useful to small businesses and entrepreneurs. The amount of features and the level of security are also top notch.
Let’s review some of the benefits that come with using Cloudy.email as your email marketing platform.
- High Quality Service Partners
Cloudy.email has partners that include Stripe, Amazon Web Services, Google Analytics, PayPal, and more. If these reputable companies trust Cloudy.email, then so can you.
- Clean User Interface
What’s the point of trusting an email service provider if you struggle to even use their platform? Cloudy.email has a very clean and comfortable user interface that does not require a degree of expertise to utilize. The simplicity really cuts down on the time when you’re ready to send out an email to your list. The reports and data provided on the platform are also very easy to read and help you to make changes as needed.
- Effective Automation
The variety of automation tools that Cloudy.email offers is incredibly useful for the multitasking small business owner. I don’t use them, but the service has the option to set up content dripping and autoresponders with minimal effort.
- High Rate of Delivered Emails
One of the biggest concerns that marketers have when it comes to email marketing is ensuring that their emails are actually delivered. Cloudy.email has a high delivery rate due to the fact that they are a part of Amazon’s infrastructure. High open rates are guaranteed.
Frequently Asked Questions
Here’s a list of commonly asked questions about Cloudy.
Q: What level of security can we expect from Cloudy.email?
A: Cloudy.email is partnered with large tech companies and so high security is a must. Cloudy is secured by a 256-bit SSL certificate. As for payment service providers, Cloudy utilizes Stripe and PayPal which both possess PCI Service Provider Level 1 Certification.
Q: Are personal servers required?
A: Considering the fact that Cloudy provides all hosting services you do not need to purchase or rent your own server. All updates to the platform are installed as soon as possible at no additional cost so you do not have to worry about any form of server maintenance on your end. The team at Cloudy.email takes care of all that for you.
Q: Is there any analytics or data to review how the marketing campaign is performing?
A: Yes, Cloudy.email provides full reports on the performance of your email marketing campaigns that are easy to understand. These reports track data such as how many of the emails were opened, who opened them, and who actually clicked the links included in the email at no additional cost. This kind of information is absolutely vital when it comes to directing your marketing campaign and ensuring that you are getting the desired results.
Summary
While there are many email marketing providers available, only one has a pay-as-you go billing structure.
Seeing as how Cloudy.email offers a superior pricing structure, is partnered with other reliable names in tech, and boasts a huge array of positive features it becomes more and more clear that Cloudy.email is the smart choice for many small businesses such as mine. Cloudy.email is not a familiar name in the email marketing world. No one that I mention it to has heard of it, but I’m convinced they soon will.